SEO Audits
Unlock the Hidden Potential of Your Website
Does your e-commerce website consistently struggle to generate organic traffic and convert visitors into customers? Have you recently redesigned your website only to discover weeks later that your keyword rankings tanked?
If so, a comprehensive SEO audit could be the answer to your website woes.
In four to six weeks, I will review your website, identify the critical issues that are limiting your website’s growth, and recommend actionable next steps that are prioritized by level of effort and impact.
Complete the form to reserve your spot and I’ll reach out within 24 hours to schedule your free SEO consultation.
Request SEO Audit
How It Works
My Process
1.
Free Consultation
We meet virtually to discuss your marketing goals, budget, and website. Following the meeting, I prepare a proposal.
2.
Discovery & Crawl
After gaining the appropriate access, I begin discovery by reviewing your analytics and crawling your site for technical errors and warnings.
3.
Checklist / Audit
I analyze the crawl results, and run through my custom SEO checklist, auditing your site for adherence to SEO best practices.
4.
Presentation
I present my findings to your stakeholders and define a prioritized action plan for addressing critical SEO issues discovered in the audit.
Plans for Every Type of Website
SEO Audit Packages
Learn what goes into a SEO audit and choose what activities will best align with your budget and needs.
| Activity | Included in SEO Audit? |
|---|---|
| Indexation / Robots.txt / Sitemaps | Yes |
| Page Titles | Yes |
| Meta Descriptions | Yes |
| Canonicalization / Duplicate Content | Yes |
| Keyword Opportunities | Yes |
| Site Speed / Core Web Vitals | Yes |
| Page Experience | Yes |
| Internal Linking Analysis | Yes |
| Backlinks Audit | Yes |
| Internationalization | If Applicable |
| Schema / Structured Data | If Applicable |
| Keyword Research | Extra |
| Page Title Updates | Extra |
| Meta Description Updates | Extra |
| Content Analysis | Extra |
| UX / CRO Analysis | Extra |
Reasons You Might Need a SEO Audit
Failed Website Redesign
Website redesigns are inherently risk. If SEO wasn’t a consideration through development, you may have unfortunately seen your traffic and revenue plummet.
New Business Venture
To ensure that your business starts off on the right foot, it’s a good idea to consider an initial SEO audit for your website.
Brain Drain / Staff Turnover
When SEO knowledge and skills are held by a small number of individuals on your team, sometimes all it can take for a website decline is someone leaving.
Recent Algorithm Changes
Google’s core algorithm updates have the potential to drastically alter the search landscape. For better or for worse.
Lack of SME’s
If no one on your team has a background in search engine optimization, there may be significantly problems with your site that you are overlooking.
Website Size > Team Size
As a website grows in size, the more difficult it becomes to keep it’s content relevant and up to date.
Industry Expertise
Over the past 15 years of my professional SEO career, I’ve worked with and developed expertise in a variety of industries including:
Higher Education
I’ve spent the last 7 years of my professional SEO career working with universities and colleges at various leadership positions within online program management (OPM) companies. I am currently employed as the Director of Search Engine Optimization for Wiley University Services. I’ve developed deep industry knowledge in higher education online marketing — having led marketing strategies that are responsible for generating over 50 million in organic traffic.
Ecommerce
I have successfully optimized and elevated the online presence of numerous ecommerce websites in my career. From Magento to BigCommerce, my comprehensive approach to SEO has consistently delivered tangible results, and I look forward to applying my expertise to help your ecommerce business achieve its full potential.
Business to Business (B2B)
I honed many of my SEO and lead generation skills while working at digital agencies. My data-driven approach, combined with a deep understanding of B2B customer journeys, has consistently delivered increased inbound leads and revenue growth for B2B clients.